Terms & Conditions

1. Definitions

In these Terms and Conditions:

• •"Service" or "Services" refers to the consulting advisory services provided by Vernal Keel
• •"User," "you," or "your" refers to any individual or organization accessing our website or engaging our services
• •"We," "us," or "our" refers to Vernal Keel
• •"Website" refers to our online presence at vernalkee.pro
• •"Agreement" refers to these Terms and Conditions and any engagement-specific documentation
• •"Engagement" refers to a specific consulting project undertaken for a client

2. Acceptance of Terms

By accessing or using our website, or by engaging our consulting services, you agree to be bound by these Terms and Conditions. If you do not agree with any part of these terms, you should not use our website or services.

You represent that you are at least 18 years of age and have the legal capacity to enter into binding agreements. If you are accessing our services on behalf of an organization, you represent that you have the authority to bind that organization to these terms.

3. Service Description

Vernal Keel provides business consulting advisory services, including but not limited to:

• •Crisis and contingency planning consulting
• •Brand positioning strategy development
• •Data and analytics readiness assessment
• •Related organizational advisory services

Service availability and specific scope are subject to our capacity and suitability assessment. We reserve the right to decline engagements that fall outside our areas of expertise or that may create conflicts of interest.

4. Engagement Process

Initial Consultation: Service engagements typically begin with an initial conversation to understand your organizational context and needs. This consultation does not constitute a commitment from either party.

Scope Documentation: If both parties determine there is potential for effective collaboration, we will prepare a detailed scope document outlining objectives, approach, deliverables, timeline, and fees. This document becomes the governing agreement for the specific engagement.

Engagement Agreement: Work begins only after both parties have signed the scope document and any required deposits or advance payments have been received.

5. Fees and Payment Terms

Service fees are specified in engagement-specific documentation. Unless otherwise agreed in writing:

• •Fees are quoted and payable in Malaysian Ringgit (RM)
• •An advance payment of 50% is required before work commences
• •The remaining balance is due upon completion of the engagement
• •Payment is due within 14 days of invoice date
• •Late payments may incur interest charges of 1.5% per month
• •All fees exclude applicable taxes unless stated otherwise

We accept payment via bank transfer to our designated Malaysian business account. Payment details will be provided on invoices.

6. Scope Changes

If circumstances during an engagement require adjustments to the agreed scope, timeline, or fees, we will discuss these changes with you and document any modifications in writing before proceeding. No changes to scope will be implemented without mutual written agreement.

7. Client Responsibilities

To facilitate effective service delivery, clients agree to:

• •Provide timely access to relevant personnel, documentation, and information
• •Respond to information requests within agreed timeframes
• •Participate in scheduled meetings and workshops as outlined in the scope
• •Provide accurate and complete information to the best of your knowledge
• •Make timely decisions required to maintain project momentum
• •Notify us promptly of any changes to organizational circumstances that may affect the engagement

Delays caused by unavailability of required client resources may result in timeline adjustments or additional fees as documented in the scope agreement.

8. Intellectual Property

Client Work Product: Deliverables created specifically for your engagement (reports, frameworks, documentation) become your property upon full payment of all fees.

Vernal Keel Methodologies: Our analytical methodologies, templates, and general consulting frameworks remain our intellectual property even when adapted for your engagement.

Pre-Existing Materials: Any pre-existing materials, tools, or intellectual property that we incorporate into deliverables remain our property, but you receive a license to use them as part of the work product.

9. Confidentiality

We maintain strict confidentiality regarding all client information and engagement details. We will not disclose your confidential information to third parties except:

• •With your explicit written consent
• •As required by law or court order
• •To our professional advisors bound by confidentiality obligations

Non-disclosure agreements are signed as standard practice for all engagements. We will not use your name or engagement details in case studies or marketing materials without your prior written permission.

10. Disclaimers

Professional Advisory: Our services constitute professional advisory opinions based on information provided and analysis conducted. They do not constitute legal, accounting, or investment advice. You should consult appropriate licensed professionals for such matters.

No Results Guarantee: While we provide diligent professional services, we cannot guarantee specific business outcomes or results from implementing our recommendations. Actual outcomes depend on numerous factors beyond our control.

Information Accuracy: Our analysis and recommendations are based on information provided by you and available through our research. We rely on the accuracy of information provided and cannot verify all underlying data.

11. Limitation of Liability

To the maximum extent permitted by Malaysian law:

• •Our total liability for any claims arising from an engagement shall not exceed the fees paid for that specific engagement
• •We are not liable for indirect, consequential, or punitive damages, including lost profits or business opportunities
• •We are not liable for damages resulting from implementation decisions made by the client
• •We are not liable for damages caused by inaccurate or incomplete information provided by the client

These limitations apply regardless of the legal theory of liability (contract, negligence, or otherwise).

12. Termination

By Client: You may terminate an engagement at any time by providing written notice. You remain responsible for payment of fees for work completed up to the termination date, plus any non-refundable expenses incurred.

By Vernal Keel: We may terminate an engagement if you breach these terms, fail to make required payments, or if circumstances make it professionally impossible to continue the work. In such cases, fees for completed work remain due.

13. Dispute Resolution

These Terms and Conditions are governed by the laws of Malaysia. Any disputes arising from our services or these terms shall be resolved as follows:

Informal Resolution: We first attempt to resolve disputes through good faith discussion and negotiation.

Jurisdiction: If informal resolution proves unsuccessful, disputes shall be subject to the exclusive jurisdiction of the courts of Kuala Lumpur, Malaysia.

14. General Provisions

Entire Agreement: These Terms and Conditions, together with engagement-specific documentation, constitute the entire agreement between parties and supersede all prior understandings.

Severability: If any provision of these terms is found unenforceable, the remaining provisions remain in full effect.

No Waiver: Our failure to enforce any provision does not constitute a waiver of that provision or any other provision.

Assignment: You may not assign or transfer your rights under these terms without our written consent. We may assign our rights to a successor entity in the event of a business transfer.

15. Changes to Terms

We may update these Terms and Conditions periodically. Changes become effective upon posting to our website. For active engagements, the terms in effect at engagement commencement remain applicable unless both parties agree to modifications in writing. Your continued use of our website or services after changes are posted constitutes acceptance of the updated terms.

16. Contact Information

Questions or concerns about these Terms and Conditions should be directed to: